Real Madrid topped the world s most valuable football brand!

Champion trophy, brand value has become a new battlefield for the wealthy family to compete for dominance. Real Madrid and Barcelona not only dominate the green field, but also dominate the global football brand value list! The latest rankings show that these two La Liga giants are now ranked among the top two of the world's most valuable football club brands.

Real Madrid: In the year of no championship, its brand value hits a new high

The "triple crown" that Real Madrid won this time is not a trophy, but a brand honor: the world's most valuable football brand, the strongest club brand and the highest corporate value. Although this is the first season with no gains since 2021, the value of Real Madrid's brand soared to US$2.142 billion, proving that the weight of the golden sign "Real Madrid" far exceeds the results of a single season.

Barcelona: Win the championship + return at home, brand value closely followed

Barcelona, jumped to second place, surpassing Manchester City. Winning the Spanish Super Cup, Copa del Rey and La Liga titles in the 2024/25 season, coupled with the upcoming grand return to the refurbished Spotify Camp Nou Stadium, these factors have combined to drive its brand value to $1.91 billion.

Manchester City: Defending the title failed, ranking declined

Manchester City, which ranked first last year, fell to third this year, with a brand value of US$1.604 billion. A season without a major championship - third in the Premier League and early exit from the Champions League - has slumped its momentum. Interestingly, they received more positive reviews overseas than locally, highlighting the value of their growing global fan base.

Liverpool: Winning the Premier League, the value climbed

Liverpool ranked fourth with US$1.565 billion. Coach Slott's debut season in England was perfect. He led the team to win the 2024/25 Premier League Championship trophy and became one of only five Premier League coaches to win the first season.

Paris & Bayern: Changes in pattern

Paris Saint-Germain jumped to fifth with its best season in team history - winning the Ligue 1, the French Cup and the long-awaited Champions League championship. This "triple crown" has increased its brand value to US$1.518 billion, squeezing Bayern Munich (US$1.395 billion) to sixth place.

The Premier League deeply crushes other European leagues

The Premier League is still the league with the strongest business strength, with a total of six clubs (Manchester City, Liverpool, Manchester United, Arsenal, Chelsea, and Tottenham) ranking in the top ten, with a total brand value of up to US$8.891 billion. What is even more striking is the balanced distribution of its value. In other leagues, the value is often only concentrated on one or two clubs.

La Liga: Real Madrid and Barcelona account for 70% of the total brand value of La Liga.

Bundesliga: Bayern's brand value is twice that of Dortmund.

Ligue 1: Paris' brand value is more than seven times that of Marseille.

Top 10 most valuable football club brands in the world (unit: USD)

1. Real Madrid - 2.142 billion

2. Barcelona - 1.91 billion

3. Manchester City - 1.604 billion

4. Liverpool - 1.565 billion

5. Paris Saint-Germain - 1.518 billion

6. Bayern Munich - 1.395 billion

7. Manchester United - 1.389 billion

8. Arsenal - 1.339 billion

9. Chelsea - 1.071 billion

10. Tottenham – 890 million

Conclusion: The brand battle begins!

Football brand building is no longer just a by-product of winning the championship, it has become a key weapon for clubs to compete for long-term dominance. Although Real Madrid and Barcelona are currently leading the way, the battle for the hearts of fans around the world (and wallets) will only intensify.